RECLINE FURNITURE

At Chilli, we are thrilled to have been working together with Recline Furniture for a number of years. Recline Furniture has transitioned into a new, digital marketplace for La-Z-Boy furniture. Providing digital support and design services across the Recline Furniture website, digital marketing materials, video production, and strategic campaign development; we provide ongoing marketing management and keep our finger on the pulse for all things La-Z-Boy.

RESULTS

Chilli has modernised the Recline Furniture logo; together with a visually stronger font and user friendly colour, the new logo is more approachable, fresh and welcoming. Since the rebrand we have been working with Recline Furniture, supplying tactical support and communication materials on an ongoing basis. Chilli’s marketing support includes website development and maintenance, La-Z-Boy orientates sales material, social media management (including paid advertising opportunities online), and photo/video content production. Recline Furniture also have a key focus on lead generation and inbound marketing tactics; Chilli’s expertise in this space allows for constructive, strategic approach.

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