Why Should you Invest in Professional Photos for your Business?
We can all agree that content marketing is king – from blog posts to Facebook posts and everything in between, creating unique and useful content is the best way to connect with your audience. But content marketing requires more than just well-written text to be effective. It needs to get noticed. One way to get […]
Digital Marketing: Understanding the Influence of Influencer Marketing
Are you an influential person? Is your business an influencer among consumer groups? If not, that’s ok. There are people out there who dedicate their lives to helping spread the word about businesses. Start a conversation online and join a very big push towards influencer marketing… First, let’s get back to basics. What is Influencer […]
Marketing Strategy: The Importance of a Consistent Content Strategy
Most business owners are aware that content can make or break an online business, the problem is in knowing how much content to create and how often to publish it on your website. The real key to an effective content strategy is consistency – consistency in quality and quantity. The quality of your online content […]
Facebook Marketing: A Simple Guide for Generating Facebook Leads
At Chilli, we LOVE Facebook Ads. Facebook offers brilliant targeting options which allows you to direct traffic or build a database of people who are interested in your product or service. With down to the dollar budgeting, our clients can see ROI and we can monitor and adjust campaigns as needed to ensure the best […]
Marketing: 6 Tips on Writing a Blog Post to Increase Website Traffic.
Writing a blog post may seem daunting; the kind of task your business may keep putting off. You may think there are better ways to use your time and increase your efforts across digital marketing. Surprisingly, posting a blog can be one of the most important assets to increasing website traffic while introducing new prospects […]
Have You Forgotten About Email Marketing?
We may not have spoken about email marketing exclusively for some time, but it really is a staple in the mix of integrated marketing strategies. It has been tried and proven to really work at cutting through to your target market when executed correctly. With this in mind I thought it was time for a […]
Corporate Branding: Understanding Corporate Branding: What Defines Your Brand?
A brand is one of those words that is widely used, yet the definition can often be misconstrued. The most common definition of a brand, however, is that branding encompasses the logo design of your business. But there is much more to it than just a pretty image and/or typography… At its core, a brand is […]
Unlock The Power of Remarketing for Businesses
If you have landed on this page, it means you have been on our website before and have now seen a remarketing ad that made you think, “How did they do it?”. We know… If you are not familiar with this digital marketing strategy, you can feel a bit uneasy. However, in today’s digital landscape, […]
Facebook Business Essentials to Engage Your Customers
At Chilli, we spend a lot of time working closely with our clients to build their brand presence within the online environment; namely through Facebook. While many businesses have started a Facebook page, others may be new to the platform. Regardless of whether you are starting new or building from an established feed, it’s important […]
How to Increase Conversions Through your Facebook Ads
Everyone is starting to catch on. People are realising just how effective and important Facebook advertising can be for their business. I mean, when there are nearly 2 billion active daily users, it’s hard to ignore its customer-reaching potential. But where to start, you ask? How can you get your message to the people who […]