Graphic Design: Why using a graphic designer will help grow your business
During my previous roles as marketing coordinator and marketing manager within companies across the Sunshine Coast, Queensland and Australia, I found myself questioning the need for using a graphic designer. Are they really worth it? The answer is a resounding YES, but let me explain.. With useful online tools like Canva, my limited knowledge of […]
Digital Marketing: 10 Digital Marketing Predictions & Trends for 2022
As digital marketing nerds, we have compiled 10 of the top digital marketing predictions and trends for 2022 that can be implemented for your business. Digital Ad Costs Rise Unfortunately, as more and more marketers and businesses take up a digital marketing approach it is predicted that the cost of Facebook and Instagram advertising will […]
Why Should you Invest in Professional Photos for your Business?
We can all agree that content marketing is king – from blog posts to Facebook posts and everything in between, creating unique and useful content is the best way to connect with your audience. But content marketing requires more than just well-written text to be effective. It needs to get noticed. One way to get […]
Digital Marketing: Understanding the Influence of Influencer Marketing
Are you an influential person? Is your business an influencer among consumer groups? If not, that’s ok. There are people out there who dedicate their lives to helping spread the word about businesses. Start a conversation online and join a very big push towards influencer marketing… First, let’s get back to basics. What is Influencer […]
Marketing Strategy: The Importance of a Consistent Content Strategy
Most business owners are aware that content can make or break an online business, the problem is in knowing how much content to create and how often to publish it on your website. The real key to an effective content strategy is consistency – consistency in quality and quantity. The quality of your online content […]
Facebook Marketing: A Simple Guide for Generating Facebook Leads
At Chilli, we LOVE Facebook Ads. Facebook offers brilliant targeting options which allows you to direct traffic or build a database of people who are interested in your product or service. With down to the dollar budgeting, our clients can see ROI and we can monitor and adjust campaigns as needed to ensure the best […]
Marketing: 6 Tips on Writing a Blog Post to Increase Website Traffic.
Writing a blog post may seem daunting; the kind of task your business may keep putting off. You may think there are better ways to use your time and increase your efforts across digital marketing. Surprisingly, posting a blog can be one of the most important assets to increasing website traffic while introducing new prospects […]
Have You Forgotten About Email Marketing?
We may not have spoken about email marketing exclusively for some time, but it really is a staple in the mix of integrated marketing strategies. It has been tried and proven to really work at cutting through to your target market when executed correctly. With this in mind I thought it was time for a […]
Corporate Branding: Understanding Corporate Branding: What Defines Your Brand?
A brand is one of those words that is widely used, yet the definition can often be misconstrued. The most common definition of a brand, however, is that branding encompasses the logo design of your business. But there is much more to it than just a pretty image and/or typography… At its core, a brand is […]
Unlock The Power of Remarketing for Businesses
If you have landed on this page, it means you have been on our website before and have now seen a remarketing ad that made you think, “How did they do it?”. We know… If you are not familiar with this digital marketing strategy, you can feel a bit uneasy. However, in today’s digital landscape, […]